The Impact of Luxury Brand Positioning for a Growing Profitable Business

In this episode of the Illuminator podcast, we explore the impact of luxury brand positioning for entrepreneurs who want to grow their business and build a lifestyle around that business. Luxury brands have a unique appeal, offering aspirational identities and higher profit margins.  Some key insights you will learn from this episode include:  Highlights 0:00:27 […]

In this episode of the Illuminator podcast, we explore the impact of luxury brand positioning for entrepreneurs who want to grow their business and build a lifestyle around that business. Luxury brands have a unique appeal, offering aspirational identities and higher profit margins. 

Some key insights you will learn from this episode include: 

  • Our journey from hourly rates to luxury masterminds
  • The life changing transition from working 30 hours a week to just one hour
  • How to shift from time-based charges to high-end offers
  • Why a luxury business model is not for everyone
  • The importance of profit in making an impact in this world. 
  • What is a buy one give one promise

Highlights

0:00:27 Purpose and Profit: Growing Empires with Spiritual Strategies

0:02:55 Creating an Aspirational Identity: Selling Dreams and Inspiring Change

0:03:31 Luxury Brand Positioning for Higher Profit Margins

0:04:06 Luxury Brand Positioning Not for Everyone

0:05:08 Different Ways to Deliver Luxury Products and Services

0:07:36 Profitability as the Tool for Big Dreams and Aspirations

0:09:24 Luxury Brand Positioning Gives Us Choice and Impact

0:10:44 Contributing to Causes Through a Buy One, Give One Promise

Links:

Let’s brainstorm your luxury offer, give me 10 mins and I’ll help you make it happen!

https://iamsamanthaj-learning.com/schedule

FOLLOW ME ON SOCIALS 

Instagram: ​​https://www.instagram.com/i.am.samantha.j/?hl=en

LinkedIn: https://www.linkedin.com/in/iamsamanthaj/

Facebook: https://www.facebook.com/Samantha-J-103311798604977

Website: https://www.iamsamanthaj.com/

Free Facebook group: https://www.facebook.com/groups/theilluminatormovement

MENU

About Samantha j.

Samantha J. is the sought after “Illuminator” - the world’s only luxury business strategist and medicine woman, that merges spirituality, strategy and self expression to help coaches and personal brands to scale to 7-8 figures and become fulfilled in all areas of their life along the way! Samantha is also a multi 8 figure award winning entrepreneur, 6 x best-selling author and soulful speaker.

Her unconventional approach, helps coaches stand out with a luxury brand, and social impact focus, to build an empire that merges purpose and profit, unifying the world by solving some of the world’s most pressing challenges such as poverty, climate change and eradicating sex trafficking. Samantha has been named as one of the Top 20 Entrepreneurs on the Rise by Fox in 2021, and one of the Top 7 Women Paving the Way of Success in 2022 by Disrupt Magazine, for her efforts, with a vision to help 100 million purposeful and profitable empires in her lifetime through her business school Humanitarian B-School and her luxury business agency, Illuminator.

Learn More

Share & Comment:

MORE BLOGS

Read More

Interview of Samantha featured on WBOC, Fox 43 and WRDE.

Read More

“Synergy is the highest form of success, where purpose, profit, and people unite to create a win-win-win world for all.” —Samantha J.

Follow me on

Subscribe to my podcast on

download my ai cheat sheet

Want to get back more time, freedom and fulfilment from your business? Download my AI Cheat Sheet which reveals the 38 tools that we are using to drive the growth of the company, without sacrificing my fulfilment along the way.

YES PLEASE

Terms and Conditions

Privacy Policy