Getting Hungry Buyers through Copywriting

with Mary Blackiston‍ Entrepreneurs that are more open-minded about exploring and living life, and who aren’t hesitant to try new ideas are the ones that don’t want to conform with what’s normal, it’s because they don’t like the cliched and conventional ways of promoting markets to improve sales. We want it to become as fascinating […]

with Mary Blackiston

Entrepreneurs that are more open-minded about exploring and living life, and who aren’t hesitant to try new ideas are the ones that don’t want to conform with what’s normal, it’s because they don’t like the cliched and conventional ways of promoting markets to improve sales. We want it to become as fascinating and unique as possible– without compromising our brand.

In today’s episode, we are joined by Mary Blackiston, a launch copywriter. She has such a unique take in terms of copywriting and she’s also a digital nomad. Mary’s work is all about personality-packed conversion copy for nonconformists entrepreneurs that hate boring. 

That’s exactly what we’re going to be talking about in this episode, we are going to tackle how we can really get our message out there more and to start challenging people’s thinking and start to grab their attention through copy that is genuinely going to connect to their heart and soul, a copy that emphasizes on the voice of customer data, persuasion techniques, and the psychology to actually get people to take action so that we can really turn passive onlookers into hungry buyers.

Tune in to this episode and deliver your message and brand content to the next level!

Highlights:

[04:06] Mindfulness & Meditation:  Spiritual Practice to Connect to the Business and Empress within Her

[05:27] How does she define a nonconformist entrepreneur? And why is she passionate about helping that type of entrepreneur?

[07:05]  What are three simple things that entrepreneurs should do to improve their copy on social media email?

[11:15] The Importance of Doing Research Before Writing a Sales Page

[16:09] Even If Technique: How It Appeals Hesitant Buyers

[17:58] Ways to Make People’s Copy Stickier for Lasting Impressions

[24:19] Investing in a Good Copywriter

[25:31]  Why is too much copy always a good thing?

[30:15]  What is the average amount that a sales page will cost for copy?

[31:50] Five Power Questions 

Links:

Follow Mary on :
Instagram: https://www.instagram.com/nomadcopywriting/?hl=en

Website: https://nomadcopywriting.io/

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Books Mentioned:

https://www.amazon.com/Made-Stick-Ideas-Survive-Others/dp/1400064287‍

https://www.amazon.com/Contagious-Things-Catch-Jonah-Berger/dp/1451686587Books:‍

Get a copy of Build Your Empire From The Inside Out Book. 

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About Samantha j.

Samantha J. is the sought after “Illuminator” - the world’s only luxury business strategist and medicine woman, that merges spirituality, strategy and self expression to help coaches and personal brands to scale to 7-8 figures and become fulfilled in all areas of their life along the way! Samantha is also a multi 8 figure award winning entrepreneur, 6 x best-selling author and soulful speaker.

Her unconventional approach, helps coaches stand out with a luxury brand, and social impact focus, to build an empire that merges purpose and profit, unifying the world by solving some of the world’s most pressing challenges such as poverty, climate change and eradicating sex trafficking. Samantha has been named as one of the Top 20 Entrepreneurs on the Rise by Fox in 2021, and one of the Top 7 Women Paving the Way of Success in 2022 by Disrupt Magazine, for her efforts, with a vision to help 100 million purposeful and profitable empires in her lifetime through her business school Humanitarian B-School and her luxury business agency, Illuminator.

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